Session 6: Content Pillars and Calendar (2 Hours)
- Identifying 3-5 core content pillars for consistent messaging
- Creating a content calendar for planned and spontaneous posting
Session 7: Types of Content for Influencers (3 Hours)
- High-performing content: Tutorials, reviews, behind-the-scenes, and storytelling
- Engaging with trends: Challenges, memes, and seasonal content
- Collaborations and cross-promotions: Featuring other influencers
Session 8: Writing Captions and Using Hashtags (2 Hours)
- Crafting captions for engagement: Hooks, storytelling, and CTAs
- Mastering hashtags: Research, usage, and strategies for reach
Session 9: Tools for Content Creation (1 Hour)
- Best tools for photo editing: Lightroom, Snapseed
- Tools for video editing: InShot, CapCut, and Premiere Rush