Get ready to learn the basics of brand identity design! We’ll explore how to create a strong brand identity that aligns with your values and sets you apart from competitors.
It’s time to delve deeper into your brand identity. We’ll teach you how to conduct research and analysis to understand your brand values, personality, and target audience.
Also, learn how to analyze your competitors to identify differentiation opportunities.
Your logo is the face of your brand, so it’s crucial to get it right. We’ll explore the principles of effective logo design and teach you how to develop logo concepts that reflect your brand’s identity and values.
Your brand identity is only as strong as its application. We’ll teach you how to apply your brand identity elements across various touchpoints and communication channels, such as stationery, packaging, and marketing materials.
Now it’s time to put your brand identity to the test. You’ll learn how to present your brand identity concepts and designs to clients or stakeholders and craft compelling narratives around them.